.svg)
.svg)
Enterprise Integration / Go to Market Data Integration
One consistent view of the customer across every go-to-market system
Marketo tracks engagement, Gong captures conversation intelligence, ZoomInfo supplies contact data, and Openprise governs data quality — each holding a different slice of the same customer. Without integration, sales and marketing end up working from incomplete, inconsistent records.
Get started
TECHNICAL CAPABILITIES
What it takes to connect multiple systems into one
Data flow assessment
Assess current data flows and gaps across Salesforce, Marketo, Gong, ZoomInfo, and Openprise.
Integration architecture & build
Design and build the integration - API-led, event-driven, or middleware/iPaaS -connecting Salesforce with Marketo, Gong, ZoomInfo, and Openprise, matched to each platform's data model and update frequency.
Data quality & monitoring
Map, transform, and deduplicate data, route it back into Salesforce automatically, and monitor integration flows so failures are caught early.
OUR Approach
From fragmented data to one connected pipeline
.webp)
01
Assess
Assess current data flows and gaps across Salesforce, Marketo, Gong, ZoomInfo, and Openprise.
02
Design
Design the integration approach — API-led, event-driven, or middleware/iPaaS-based — matched to each platform's data model and update frequency.
03
Build & deploy
Build and deploy integrations connecting Salesforce with Marketo for lead and campaign data, Gong for conversation intelligence, ZoomInfo for contact and account enrichment, and Openprise for data quality and deduplication.
04
Map & deduplicate
Map, transform, and deduplicate data to keep lead and account records consistent across systems.
05
Route & monitor
Automatically route enriched, validated data back into Salesforce, with ongoing monitoring and alerting so failures are caught before they cause stale or duplicate data.
Outcomes
One system of record, not several to reconcile
Consistent, enriched records
A consistent, enriched lead and account record across marketing, sales, and revenue intelligence systems.
Less duplicate, stale data
Reduced duplicate and stale data in CRM.
Faster handoffs
Faster handoff between marketing and sales, based on shared, current data.
One system of record
Sales and marketing teams working from one system of record instead of reconciling several.
Tech stack
The technology behind the transformation
FAQ
Frequently asked questions
How fast can you start?
No. We build the substrate environments, reward models, eval harnesses, data pipelines, feedback loops and hand it to your training infrastructure. You run the GPUs. We run the engineering around them. That lane discipline is part of why we work as a partner, not a vendor.
Can the work be co-authored or made public?
No. We build the substrate environments, reward models, eval harnesses, data pipelines, feedback loops and hand it to your training infrastructure. You run the GPUs. We run the engineering around them. That lane discipline is part of why we work as a partner, not a vendor.
How do you handle confidentiality and data?
No. We build the substrate environments, reward models, eval harnesses, data pipelines, feedback loops and hand it to your training infrastructure. You run the GPUs. We run the engineering around them. That lane discipline is part of why we work as a partner, not a vendor.
Do you run the actual training?
No. We build the substrate environments, reward models, eval harnesses, data pipelines, feedback loops and hand it to your training infrastructure. You run the GPUs. We run the engineering around them. That lane discipline is part of why we work as a partner, not a vendor.
Ready to modernize your core tech without the risk?
Let’s Connect
